Categories: japanese life insurance market

Announcement of new shared value insurance partnership with Sumitomo Life Insurance Co and SoftBank Corporation

Discovery to introduce Vitality to Japan

Discovery Limited announces a strategic partnership with Sumitomo Life Insurance Co. (Sumitomo Life) and SoftBank Corporation (SoftBank) that will see shared value insurance introduced to the Japanese life insurance market through the joint development and introduction of insurance products incorporated with Vitality, Discovery’s globally recognised wellness programme.

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