Press release -
Generali Vitality launches in France
Generali Vitality launches in France
6 September 2016, Trieste/Paris – Following the successful launch of the global Vitality programme in Germany in July 2016, Generali Vitality will soon be available to corporate clients in France thereby expanding Vitality’s European footprint. From 1 January 2017, Generali Vitality will be available as a voluntary part of health and prevention insurance contracts offered to corporate clients.
Generali Vitality, the innovative health and wellness behavioural programme founded by Discovery Ltd., rewards corporate clients for healthy living, and aims to improve employee health and wellbeing. When The Generali Group (‘Generali’) launched Generali Vitality in Germany earlier this year, it was the first insurance company to introduce shared-value insurance in mainland Europe, where it has exclusive rights to the programme.
Speaking about Discovery’s global network of insurance partners under the Vitality banner, Discovery Limited’s Group Chief Executive, Adrian Gore, said, “The integration of our shared-value insurance model into another market-leading insurer such as Generali is gratifying as it expands our ability to achieve better health and value for clients, superior outcomes for the insurer, and a healthier society.”
Gian Paolo Meloncelli, Group Strategy Director of Generali Group said that they are proud to introduce a programme that re-invents the customer experience within the insurance market in Europe.
Vitality has a successful track record achieving sustainable health improvements in various markets worldwide for almost 20 years. The programme is based on extensive clinical, actuarial and behavioural economics to help people live healthier, more active lives.
Yanick Philippon, Executive Committee Member of Generali France, said,"By introducing Generali Vitality to our corporate clients, Generali France offers innovative solutions to workplace issues regarding employee wellbeing and the prevention of psychosocial risks. Promoting wellness and reducing workplace stress is a top priority of the Generali Vitality programme. It helps companies to look after their employees ensuring high standards of health, safety and wellbeing as well as to improve productivity at the workplace.”
Through Discovery, Vitality enjoys a global membership base of nearly 4 million across a number of markets, including South Africa, the United Kingdom, USA, Asia and Australia. At the heart of the Vitality model is the concept of shared value, which is changing the global insurance industry. This positive reinforcing cycle is about adding value to society in a way that benefits individuals, insurers and society as a whole.
Notes to editors:
THE GENERALI GROUP
The General Group is among the world’s leading insurers, with total premium income exceeding € 74 billion in 2015. With over 76,000 employees in the world, present in over 60 countries, the Group has a leading position in Western Europe and an increasingly significant presence in the markets of Central and Eastern Europe and in Asia. In 2015, Generali was the sole insurance company included among the 50 smartest companies in the world by the MIT Technology Review.
Topics
Discovery information
About Discovery Limited
Discovery Limited is a South African-founded financial services organisation that operates in the healthcare, life assurance, short-term insurance, savings and investment products and wellness markets. Founded in 1992, Discovery was guided by a clear core purpose – to make people healthier and to enhance and protect their lives. Underpinning this core purpose is the belief that through innovation, Discovery can be a powerful market disruptor.
The company, with headquarters in Johannesburg, South Africa, has expanded its operations globally and currently serves over 5 million clients across South Africa, the United Kingdom, the United States, China, Singapore and Australia. Discovery recently partnered with Generali, a leading insurer in Europe, and has partnered with John Hancock in the US. These new partnerships will bring Discovery’s shared-value business model to protection industries in Europe and the US.
Vitality, Discovery’s wellness programme, is the world’s largest scientific, incentive-based wellness solution for individuals and corporates. The global Vitality membership base now exceeds three million lives in five markets.
Discovery is an authorised financial services provider and trades under the code “DSY” on the Johannesburg Securities Exchange.
Follow us on Twitter @Discovery_SA
